Clio Special Booked Wed, July 25th

Posted: 05/31/2012 01:08:38 PM
Air Date: 07/25/2012 Wednesday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 01:00:00
Type: New Booking
Message: THE CLIOS: WORLD'S BEST COMMERCIALS is booked.

 Already published to client inventories and estimates.

APT Misleads Again: Macy's 4th of July Still Not Listed

Why is it NBC's APT site still insists on listing two L&O:SVU hours from 9-11pm on July 4th, when even their own website elsewhere tells you otherwise?

My clients have Macy's 4th of July Fireworks in Specials Inventory.  Amazingly enough, the second hour rerun of the first hour did fairly well last year, so I'm listing it as a two hour special rather than cherry picking the first and letting TP and ROS fill in the last hour.

Update on June 5th:

 Posted: 06/05/2012 01:15:53 PM
Air Date: 07/04/2012 Wednesday
Start Time: 10:00:00 PM [ET]
Show Name: MACY`S 4TH OF JULY FIREWORKS SPECTACULAR
Duration: 00:59:30
Type: New Booking
Message: MACY'S 4TH OF JULY FIREWORKS SPECTACULAR (REPEAT) is now booked.

---

Posted: 06/05/2012 01:14:43 PM
Air Date: 07/04/2012 Wednesday
Start Time: 09:00:00 PM [ET]
Show Name: MACY`S 4TH OF JULY FIREWORKS SPECTACULAR
Duration: 01:00:00
Type: New Booking
Message: MACY'S 4TH OF JULY FIREWORKS SPECTACULAR (Live to ET/CT stations) is now booked.

If this is news to you, you need my services.

Justin Bieber Special Thursday, June 21

 Posted: 05/30/2012 01:24:16 PM
Air Date: 06/21/2012 Thursday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 01:00:00
Type: New Booking
Message: JUSTIN BIEBER: ALL AROUND THE WORLD is now booked.

 Bumps encore sitcoms.  Clients have already had updates published to MediaOffice servers.

NBC PRESENTS "JUSTIN BIEBER: ALL AROUND THE WORLD" THURSDAY, JUNE 21 AT 8:00 PM ET

Award-Winning Singer's First-Ever Network Special Gives an Unprecedented Look Behind the Scenes of His Whirlwind Global Tour

NEW YORK, NY - MAY 30, 2012 - NBC today announced "Justin Bieber: All Around the World," a one-hour special featuring award-winning and record-breaking artist, Justin Bieber, airing Thursday, June 21st from 8-9 pm ET. The superstar's first-ever network special is a very unique one hour, combining documentary and music performances and follows his tour around the globe as he showcases his new album "Believe," including #1 single "Boyfriend."
"We're thrilled to air Justin Bieber's first network special," said Doug Vaughan, SVP of Special Programs and Late Night for NBC. "We'll have unprecedented access to Justin as our cameras film not only his performances, but his every move on this global tour --- giving our viewers an all access pass to his life over a 12-day period, something rarely seen on TV today."
The special goes behind the scenes of the tour and for the first time, shows what life is like through the eyes of Justin Bieber with the "Justin-cam." It's a grueling itinerary of seven countries in 12 days, culminating in a special New York City performance.

Wednesday Night Changes In June & July

Posted: 05/29/2012 01:47:10 PM
Air Date: 07/11/2012 Wednesday
Start Time: 09:00:00 PM [ET]
Show Name: AMERICA`S GOT TALENT
Duration: 01:00:00
Type: New Booking
Message: AMERICA'S GOT TALENT is now booked 7/11, 7/18, and 7/25.

---

Posted: 05/29/2012 01:45:44 PM
Air Date: 06/27/2012 Wednesday
Start Time: 09:00:00 PM [ET]
Show Name: AMERICA`S GOT TALENT
Duration: 01:59:30
Type: New Booking
Message: AMERICA'S GOT TALENT is now booked.

Before Celebrity Golf on Saturday, July 21st....

Posted: 05/25/2012 11:36:51 AM
Air Date: 07/21/2012 Saturday
Start Time: 02:00:00 PM [ET]
Show Name: GOLF
Duration: 01:00:00
Type: New Booking
Message: TRAINING FOR TAHOE is booked. Please advise clearance.

 Already published to client inventories and estimates. . 

Want A Sure Thing? Try Belmont Stakes on June 9th

Because of the results of the Kentucky Derby and the Preakness, NBC has expanded the pre-race programming for the potential Triple Crown winning Belmont Stakes on Saturday, June 9th.

All of my clients have had both the pre-race and the hour of the race itself re-estimated higher to reflect viewer interest in a Triple Crown winning race.

Two Hour Datelines Fill Fridays Until Olympics

Posted: 05/23/2012 01:05:59 PM
Air Date: 06/01/2012 Friday
Start Time: 09:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 01:59:30
Type: New Booking
Message: DATELINE NBC is booked on Friday 6/1 through 6/22, and 7/6 through 7/20.

This Saturday and Sunday Night Prime Changes

Traffic and sales departments will come in Thursday morning to this:

Posted: 05/16/2012 05:06:52 PM
Air Date: 05/20/2012 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: AMERICA`S GOT TALENT
Duration: 02:00:00
Type: New Booking
Message: AMERICA`S GOT TALENT is booked.

---

Posted: 05/16/2012 05:06:10 PM
Air Date: 05/19/2012 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: AMERICA`S GOT TALENT
Duration: 02:00:00
Type: New Booking
Message: AMERICA`S GOT TALENT is booked.

This bumps long-suffering The Firm, plus Harry's Law episodes on Saturday and Sunday, the finale episode.  NBC cancelled Harry's Law this week and will waste no effort promoting it further. 

NYTimes: NBC's Harbert Just Can't Wait For Nielsen

NBC Executive Chafes at Commercial-Skipping DVR and Nielsen’s Rating System

By BRIAN STELTER

The chairman of NBC Broadcasting, Ted Harbert, challenged the television industry on Monday to rethink its ratings measurements and criticized the Nielsen Company for being ineffectual in the face of technological advances.

“So the first issue that deserves a lot of discussion is cross platform measurement. We must be able to measure consumer behavior, and that means measuring the viewer-slash-user no matter what screen they’re in front of.  Frankly, it didn’t matter that much before because the numbers were so small. But obviously that’s changed.

Last year I complained about how my kids watch TV. But now, I am them. I caved. I’ll watch TV on my iPhone. (But I’m drawing the line on my watch.) And marketers want to know how many people watch across all platforms; how they respond to what they watch; and what do they do while they’re watching.

You want these answers, and for the amount of money you’re spending, you deserve to get them. We’re participating in many initiatives to try and crack the measurement code because we just can’t wait — and wait some more — for Nielsen to do it. We’ll share what we learn, and we want your input and participation.”

Massive Summer NBC Prime Revisions

35 different program changes were announced by NBC late this afternoon.

All RatingBook.com clients have been updated, effective late Monday night.
Still undisclosed by NBC are Fall premiere dates and most post-Olympic prime in August and September.

Revolution Clip from Upfront Presentation

Besides the gratuitous use of a leather-clad girl with a quiver of arrows on her back, this clip from this morning's NBC Upfront is exciting enough to actually get me to repost it here.

NBC's Fall Schedule Appears

NBC FALL 2012-13 SCHEDULE

(*New programs in UPPER CASE; all times ET)
MONDAY
8-10 p.m. - "The Voice"
10-11 p.m. - "REVOLUTION"
TUESDAY
8-9 p.m. -"The Voice"
9-9:30 p.m. - "GO ON"
9:30-10 p.m. - "THE NEW NORMAL"
10-11 p.m. - "Parenthood"
WEDNESDAY
8-8:30 p.m. - "ANIMAL PRACTICE"
8:30-9 p.m. - "GUYS WITH KIDS"
9-10 p.m. - "Law & Order: Special Victims Unit"
10-11 p.m. - "CHICAGO FIRE"
THURSDAY
8-8:30 p.m. - "30 Rock"
8:30-9 p.m. - "Up All Night"
9-9:30 p.m. - "The Office"
9:30-10 p.m. - "Parks and Recreation"
10-11 p.m. - "Rock Center with Brian Williams"
FRIDAY
8-8:30 p.m. - "Whitney"
8:30-9 p.m. - "Community"
9-10 p.m. - "Grimm"
10-11 p.m. - "Dateline NBC"
SUNDAY (Fall 2012)
7- 8:15 p.m. - "Football Night in America"
8:15-11:30 p.m. - "NBC Sunday Night Football"
SUNDAY (Post-football/Winter 2013)
7-8 p.m. - "Dateline NBC"
8-9 p.m. - "Fashion Star"
9-10 p.m. - "The Celebrity Apprentice"
10-11 p.m. - "DO NO HARM"

 Stolen from TheFutonCritic.com


RatingBook.com clients have already had their MediaOffice inventories updated.

GSM's have been sent emails with updates, and NBC Prime Planners through 1Q13 have been saved on their servers.  Client sales teams will open MediaOffice on Monday morning to find all prime programming available for sale the same day as the Upfront announcement.

Wish your NBC station was this prepared?  Contact RatingBook.com.

Adele Live In London on Sunday, June 3rd..

Posted: 05/11/2012 01:13:14 PM
Air Date: 06/03/2012 Sunday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 01:00:00
Type: New Booking
Message: ADELE LIVE IN LONDON is booked.

---

Posted: 05/11/2012 01:12:20 PM
Air Date: 06/03/2012 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 01:00:00
Type: New Booking
Message: DATELINE NBC is booked.

RatingBook.com client inventory and selling book estimates have already been published.

Clients have already gotten an email indicating their MediaOffice servers are ready for action.

Is your station ready to sell Adele yet?

Monday's Upfront Announcements

Monday morning will see the official Upfront announcement of NBC's 2012-2013 Prime schedule.

Immediately following that presentation, I'll begin updating my NBC-affiliated RatingBook.com clients with new prime inventory and estimates.

By Tuesday morning, (Update: NBC leaked the schedule on Sunday.  All client stations had 4th and 1st Quarter Planners for prime available as templates within MediaOffice Sunday night, and sales teams were able to use the inventory and estimates in sales proposals before they saw the Upfront presentation itself on Monday morning.

I'm working on a *complimentary* bonus set of reports for my clients, but I'll wait until other networks announce their line-ups later next week.

Bayou Classic Appears In APT

Posted: 05/11/2012 09:44:50 AM
Air Date: 11/24/2012 Saturday
Start Time: 02:30:00 PM [ET]
Show Name: BAYOU CLASSIC: SOUTHERN VS. GRAMBLING
Duration: 03:30:00
Type: New Booking
Message: THE 2012 BAYOU CLASSIC: SOUTHERN VS. GRAMBLING is now booked. Please advise clearance.

RatingBook.com clients have had this game in their sports inventory and estimates for many months.

SVU Encores Bump Rock Center Through Sweeps

Air Date: 05/16/2012 Wednesday Start Time: 09:00:00 PM [ET] Show Name: LAW &ORDER: SPECIAL VICTIMS UNIT Duration: 01:00:00 Type: New Booking Message: LAW  ORDER: SVU is booked on Wednesday 5/16 and 5/23.

Better lead-in for their last two shots at May.

Published already on RatingBook.com client systems.. 

NYTimes: Sun Rises & SVU Gets Renewed

Neither of which is terribly unexpected.

NBC Doubles Down On More Reality Programming

Sigh.

Dateline Special Replaces Grimm on 5/22

Posted: 05/04/2012 01:27:06 PM
Air Date: 05/22/2012 Tuesday
Start Time: 10:00:00 PM [ET]
Show Name: NBC NEWS SPECIAL
Duration: 00:59:30
Type: New Booking
Message: DATELINE NBC: 20TH ANNIVERSARY SPECIAL is booked.

 You'll only find this here for a few hours:  Grimm encore has been preempted.

All RatingBook.com clients have already had their inventory and estimates updated, with GSMs getting emails notifying them of this change.

NothingButChange Welcomes Facebook Visitors

Welcome, Facebook visitors!

NothingButChange's customers are local TV stations with NBC affiliations and MediaOffice software, a market we've been serving since 2004, with a client list including Sunbelt, Raycom, Gannett, Sarkes Tarzian, Hearst, Hubbard, ComCorp and more.

If your NBC station's MediaOffice inventory and estimates are not what you would like them to be, please go here.  

Otherwise, enjoy the hundreds of snarky comments and programming updates in the Archive.

NBC Sports Specials Titles: More Verbose Than Me?

Here I go, pointing out The Peacock is missing a few feathers again....

I've gotta ask..    what part of the following title do you think is going to make it into the newspaper, online and DVR scheduling summaries? 

NBC SPORTS SPECIALS: RED BULL #7: NIKE LOWERS PRO (SURFING)

Or is the spamming of corporate names  as "Program Title" part of the package Comcast sells to large buyers of hour-long blocks like this?

Of course, paragon of transparency they are, NBC reports these Red Bull programs to Nielsen as... drum roll please..

NBC SIGNTR SRS

No Bull!

Update:

I looked for what the "Nike Lowers Pro" really is.  It's a surfing contest in California being taped for airing by NBC stations 45 days later.  

At the very bottom of the webpage, there was a link for Red Bull.   Here's exactly where it led me:

 http://www.redbullisgnatureseries.com/

I think what they meant was
http://www.redbullsignatureseries.com/

NBC: EA Sports Special on Saturday, Nov 24th

More tweaking of Sports Specials..  the first two really only matter to NBC/Comcast and the outside production companies buying and programming those time blocks.  However, the third comes at a nice time, the Saturday after Thanksgiving.   Most young men won't be caught dead shopping this weekend and by Saturday afternoon, EA Sports might sound very appealing over turkey sandwiches.

Posted: 05/02/2012 12:43:37 PM
Air Date: 06/30/2012 Saturday
Start Time: 01:30:00 PM [ET]
Show Name: NBC SPORTS SPECIALS
Duration: 02:30:00
Type: Title Change
Message: Program title changed to USA SOCCER FRIENDLY: USAWNT VS CANADA

---

Posted: 05/02/2012 12:42:14 PM
Air Date: 06/16/2012 Saturday
Start Time: 01:00:00 PM [ET]
Show Name: NBC SPORTS SPECIALS
Duration: 01:00:00
Type: Title Change
Message: Program title changed to RED BULL #7: NIKE LOWERS PRO (SURFING).

---

Posted: 05/02/2012 12:41:18 PM 
Air Date: 11/24/2012 Saturday 
Start Time: 01:30:00 PM [ET]  
Show Name: NBC SPORTS SPECIALS 
Duration: 01:00:00 
Type: New Booking 
Message: EA SPORTS SPECIAL is now booked. Please see contingencies for further details and impact to other dayparts. Please advise clearance.

This Saturday Night Prime Changes Again

Posted: 05/01/2012 07:34:49 PM
Air Date: 05/05/2012 Saturday 
Start Time: 09:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:59:30
Type: New Booking
Message: THE VOICE is booked.

And with that great lead-in from the Finale of Ford Escape Routes, I'm sure a rerun of The Voice will do better than another new episode of the critically acclaimed and secret ratings producer The Firm, right?

Update: Here's the first net posting of this change I found elsewhere. 

Monday morning update:

Here's what the website TVByTheNumbers reports:

Broadcast primetime ratings for Saturday, May 5, 2012:

9:00 CBS Person Of Interest - R 0.8/3 5.71 ABC Hancock(9-11PM) 0.8/3 2.82 NBC The Voice - R (9-11PM) 0.5/2 1.97 A18-49 Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved. Ford's Escape Routes finale had a 0.3 HH Rating, earning the lowest ratings of the night by any major network. If you've been reading this blog, you didn't sell that paid programming block to anyone expecting any real local demo delivery.
Also, I see some local TV stations bailed on this re-run and ran local movies instead.  NBC, when your moves cause local stations to preempt your Sweeps programming, something is very wrong.  Please see sick peacock above.

Best Friends Forever Episodes Burn Friday, June 1

Those missing episodes of Best Friends Forever that NBC silently cancelled last week have been scheduled to run on June 1st.

Posted: 05/01/2012 07:37:19 PM
Air Date: 06/01/2012 Friday
Start Time: 08:30:00 PM [ET]
Show Name: BEST FRIENDS FOREVER
Duration: 00:30:00
Type: New Booking
Message: BEST FRIENDS FOREVER is booked.

---

Posted: 05/01/2012 07:36:16 PM
Air Date: 06/01/2012 Friday
Start Time: 08:00:00 PM [ET]
Show Name: BEST FRIENDS FOREVER
Duration: 00:30:00
Type: New Booking
Message: BEST FRIENDS FOREVER is booked.

---

Fourth Quarter Golf Schedule Posted

Posted: 04/30/2012 10:17:12 AM
Type: New Booking
Message: THE 2012 4TH QUARTER GOLF PACKAGE is now booked on the following dates: 12/1, 12/2, 12/8, 12/9, 12/15, 12/16, 12/29, and 12/30. Please see contingencies on these dates for further details. Please advise clearance.

Chattanooga and Jacksonville will have updated inventory and estimates today.

NBC Sports Specials for Fourth Quarter Appear in APT

Ah, it must be getting close to the weekend, as NBC is releasing bit by bit their schedule for 4th Quarter Sports Specials.  Must be still going on, as there's no notice in APT2Go yet.

Update:

Posted: 04/27/2012 06:16:31 PM
Type: New Booking
Message: THE 2012 4TH QUARTER NBC SPORTS SPECIAL PACKAGE is now booked on the following dates: 10/6, 10/7, 10/14, 10/20, 10/21, 10/27, 10/28, 11/10, 11/11, 11/17, 11/18, 11/25, 12/2, 12/8, 12/9, 12/15, 12/16, 12/22, 12/23, and 12/30. Please see contingencies on these dates for further details and impact to other dayparts. Please advise clearance.

Looks like I have several hours of work to do for each client station over the weekend, but my clients will have much fuller Sports inventory and customized estimates when they come in to work on Monday morning.

East Coast NHL Teams Play This Weekend

As seen on APT this morning:

Posted: 04/27/2012 11:32:24 AM
Type: Operating Conditions
Message: Sports Operating Conditions for Saturday 4/28 and Sunday 4/29 have been revised to include the NHL team matchups (Sat: Washington @ NY Rangers; Sun: New Jersey @ Philadelphia) and to update the program guarantee scenarios on both days. Please see contingencies on these days for complete details.

BFF Cancelled on Wednesdays; Awake Finale Resched?

Air Date: 05/17/2012 Thursday
Start Time: 10:00:00 PM [ET]
Show Name: AWAKE
Duration: 00:59:30
Type: New Booking
Message: AWAKE is booked on Thursday 5/17 and 5/24.

---

Posted: 04/26/2012 07:07:10 PM
Air Date: 05/17/2012 Thursday
Start Time: 09:30:00 PM [ET]
Show Name: COMMUNITY
Duration: 00:30:00
Type: New Booking
Message: COMMUNITY is booked.

---

Posted: 04/26/2012 07:04:17 PM
Air Date: 05/17/2012 Thursday
Start Time: 09:00:00 PM [ET]
Show Name: COMMUNITY
Duration: 00:30:00
Type: New Booking
Message: COMMUNITY is booked.

---

Posted: 04/26/2012 07:02:43 PM
Air Date: 05/02/2012 Wednesday
Start Time: 08:30:00 PM [ET]
Show Name: BETTY WHITE`S OFF THEIR ROCKERS
Duration: 00:30:00
Type: New Booking
Message: BETTY WHITE`S OFF THEIR ROCKERS is booked on Wednesday 5/2 through 5/16.

 Chattanooga and Jacksonville have already been updated.

Update:  NBC waited a bit to let the press know about this change.

In Wine Country Dries Up In May; NBC4 Show Fills TP

Looks like In Wine Country's days are numbered:

 Posted: 04/25/2012 05:46:56 PM
Air Date: 05/05/2012 Saturday
Start Time: 02:02:00 AM [ET]
Show Name: OPEN HOUSE NYC
Duration: 00:28:00
Type: New Booking
Message: OPEN HOUSE NYC is booked on Saturday 5/5/12 - UFN. 

---

Posted: 04/25/2012 05:45:55 PM
Air Date: 05/05/2012 Saturday
Start Time: 01:32:00 AM [ET]
Show Name: OPEN HOUSE NYC
Duration: 00:30:00
Type: New Booking
Message: OPEN HOUSE NYC is booked on Saturday 5/5/12 - UFN. 

---

Posted: 04/25/2012 05:44:36 PM
Air Date: 05/05/2012 Saturday
Start Time: 01:02:00 AM [ET]
Show Name: 1ST LOOK
Duration: 00:30:00
Type: New Booking
Message: 1ST LOOK is booked on Saturday 5/5/12 - UFN. 

---

Posted: 04/25/2012 05:42:36 PM
Air Date: 05/04/2012 Friday
Start Time: 04:00:00 AM [ET]
Show Name: 1ST LOOK
Duration: 00:30:00
Type: New Booking
Message: 1ST LOOK is booked on Friday 5/4/12 - UFN.

Here's what I've learned so far:
http://www.nbcnewyork.com/blogs/open-house/

More about "1st Look" as I find it.

NY Times: Voice & Smash Ratings Recovery

From The New York Times:

Media Decoder: Minor Comeback for NBC on Monday, as It Faced Weaker Competition

By BILL CARTER

Published: April 24, 2012

There were signs of improvement for “The Voice” and its flagging drama favorite, “Smash.”

Finale Dates and May Changes Announced

Posted: 04/23/2012 03:42:45 PM
Type: Announcements
Message: The NBC 2011-2012 SEASON FINALES is now posted. To display, click on the "R" on this report or click on the report title under Affiliate Relations quick link

---

Posted: 04/23/2012 03:41:20 PM
Air Date: 05/08/2012 Tuesday
Start Time: 09:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:59:30
Type: New Booking
Message: THE VOICE is booked.

---

Posted: 04/23/2012 03:40:21 PM
Air Date: 05/08/2012 Tuesday
Start Time: 08:00:00 PM [ET]
Show Name: FASHION STAR
Duration: 01:00:00
Type: New Booking
Message: FASHION STAR is booked.

Gannett and Sarkes Tarzian stations have already been updated.

NHL MatchUps for Sunday Confirmed: PA, MA and DC Happy

Posted: 04/20/2012 10:49:11 PM
Type: Announcements
Message: The NHL schedule on NBC for Sunday April 22 is as follows: 12pm-3pm: Pittsburgh at Philadelphia, 3pm-6pm: Boston at Washington. Network schedule will be updated shortly to reflect these updates.

Obama Will Boost Late Night W/ Fallon Viewing on 4/24

I'll be noting this broadcast in specials for my clients, as it will have far greater viewing than normal.  There's not much inventory to be sold in this program, but local NBC stations can glean what they can.

http://mediadecoder.blogs.nytimes.com/2012/04/20/obama-to-appear-on-late-night-with-jimmy-fallon/

Client stations have been updated, with inventory and customized estimates published.

Sunday Night Football Schedule for 2012 Announced

2012 SUNDAY NIGHT FOOTBALL SCHEDULE
Wed. Sept. 5 NFL Kickoff Dallas Cowboys at New York Giants
Sun. Sept. 9 Week 1 Pittsburgh Steelers at Denver Broncos
Sun. Sept. 16 Week 2 Detroit Lions at San Francisco 49ers
Sun. Sept. 23 Week 3 New England Patriots at Baltimore Ravens
Sun. Sept. 30 Week 4 New York Giants at Philadelphia Eagles
Sun. Oct. 7 Week 5 San Diego Chargers at New Orleans Saints
Sun. Oct. 14 Week 6 Green Bay Packers at Houston Texans
Sun. Oct. 21 Week 7 Pittsburgh Steelers at Cincinnati Bengals
Sun. Oct. 28 Week 8 New Orleans Saints at Denver Broncos
Sun. Nov. 4 Week 9 Dallas Cowboys at Atlanta Falcons
Sun. Nov. 11 Week 10 Houston Texans at Chicago Bears
*Sun. Nov. 18 Week 11 Baltimore Ravens at Pittsburgh Steelers
**Thurs. Nov. 22 Week 12 New England Patriots at New York Jets
*Sun. Nov. 25 Week 12 Green Bay Packers at New York Giants
*Sun. Dec. 2 Week 13 Philadelphia Eagles at Dallas Cowboys
*Sun. Dec. 9 Week 14 Detroit Lions at Green Bay Packers
*Sun. Dec. 16 Week 15 San Francisco 49ers at New England Patriots
*Sun. Dec. 23 Week 16 San Diego Chargers at New York Jets
*Sun. Dec. 30 Week 17 TBA
*Flex Week ** Thanksgiving Night Game

Want Inventory & Estimates @ Your NBC Station?

Possible Match-Ups for NHL Dblhdr on Sunday, April 22nd Announced

Posted: 04/13/2012 05:33:34 PM
Type: Announcements
Message: Possible team match-ups for NHL Conference Quarter-Final Doubleheader on Sun. 4/22 are as follows with Game Times TBD: Boston at Washington-Game #6 and Pittsburgh at Philadelphia-Game #6

Pre-Season Games Semi-Scheduled For August Sundays

The NFL announced their pre-season schedule six days ago.  NBC instantly posted it..  not on APT, but here.

Great for fans who diligently read the NBCSports website; not so great for letting NBC affiliate stations know.  Especially when the games still weren't in APT earlier today.

Sigh.

This evening, NBC gets around to this:

Posted: 04/10/2012 04:15:28 PM
Type: Announcements
Message: The two (2) NFL 2012 Pre-season games on NBC are as follows: Sunday, August 19, Indianapolis @ Pittsburgh; Sunday, August 26, Carolina @ NY Jets. Details TBD.

Hmm...  no idea if the games are afternoon or prime, so to make all the salespeople happy, I guess I'll create versions of both.  Gotta love NBC Sports.

Update @2:35p PDT: Current clients have inventory and estimates for both daypart scenarios. 

A gentle reminder..  Local client MediaOffice users *must* close, then re-open MediaOffice on their desktop to see changes in inventories and estimates newly published by a station's RD or by RDRx service.

Seacrest: From CNet's 'Digital Domain' to NBC Olympics

http://mediadecoder.blogs.nytimes.com/2012/04/04/for-seacrest-nbc-deal-includes-the-olympics/

June Sports Specials Change & Rename

RDRx clients have been updated already.

Prime Changes: Rockers/BFF Encore Bumps 'The Firm' Saturday

Posted: 04/02/2012 07:16:28 PM
Air Date: 04/07/2012 Saturday
Start Time: 09:30:00 PM [ET]
Show Name: BEST FRIENDS FOREVER
Duration: 00:30:00
Type: New Booking
Message: BEST FRIENDS FOREVER is booked.

---

Posted: 04/02/2012 07:15:00 PM
Air Date: 04/07/2012 Saturday
Start Time: 09:00:00 PM [ET]
Show Name: BETTY WHITE`S OFF THEIR ROCKERS
Duration: 00:30:00
Type: New Booking
Message: BETTY WHITE'S OFF THEIR ROCKERS is booked.

 Client inventory and estimates have been updated.

May & June Prime Looks Better Now.. July Still Empty on APT

When NBC makes a scattershot wide-reaching primetime programming change announcement as they did last night, it's tough to see what it really means until you have it all in a grid.  After all, there were 19 different changes for May and June announced on APT in the last 16 hours.

Friday Night Update:

June changes already published to RDRx March clients include SVU in Monday's last hour, Grimm filling Tuesday's and a lot more America's Got Talent encores on Sundays and Tuesdays.

All clients will find an updated Second Quarter Prime and Specials planner saved As Avail for use as a template for your modification of existing schedules already purchased.

More June & July Prime Announced

America's Got Talent gets lots of Sunday airings, while Off Their Rocker gets extended before it even gets started, SVU fills Monday at 10pm, and Grimm takes Tuesday at 10pm.

This plus much more was released after COB today, so who knows what might follow Friday morning.

Live 30 Rock Should Boost April 26th Audience

http://www.nbcumv.com/mediavillage/networks/nbcentertainment/pressreleases?pr=contents/press-releases/2012/03/29/nbcs30rockwillp1333040403027.xml

All Clients Are Updated

Clients in both Eastern and Mountain Time Zones all have February data installed, along with Second Quarter audience estimates ready for use the same day the ratings arrived.

After 20 hours of work in the last two days, I'm glad to take a break.

East Coast NBC Clients Have Feb Based Estimates

On Sunday, both Jacksonville and Chattanooga DMA market data arrived.  On the same day, NBC stations in those markets got updated audience estimates based on that data.

Premium clients get a new book-based Master Planner on the same day, as well.

Today, Albuquerque data has arrived, and work continues there.

Will You Be Working This Weekend?

For some Midwest markets, Nielsen's February sweep data will be available tomorrow morning, Saturday March 24th.  Here's a link to ODI's client notification about data.

Variety: NBC's Post-Olympic Prime Schedule

"NBC declined comment."

More Feb 2012 Sweep Data: For Friday, March 23

Here's where you can find out about Nielsen data available on Friday, March 23 for OneDomain clients.

February Sweeps Data Begins..

Click here to see if your market's February 2012 Nielsen data will be available on March 22nd.

Chevy's Greatest NBC Olympic Moments : Sat, July 21@8p

Air Date: 07/21/2012 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPORTS SPECIALS
Duration: 01:00:00
Type: New Booking
Message: 30 GREATEST NBC OLYMPIC MOMENTS PRESENTED BY CHEVY is booked. Please advise clearance.

 From APT.  Now, if we just knew what was airing on May 28-29th.  And in July.  And after the Olympics... but I digress.

NBC Finales Begin To Appear...

Before leaving for the weekend, the folks at NBC have tweaked May prime again and have several "finale" broadcasts scheduled.


Weekend Update: Eastern Time Zone clients have finales updated already, and Mountain Time Zone will be updated on Monday morning.   Monday Update:  All clients have been updated, with dozens of specials airing between now and the Olympics.

Ryder Cup Preview Shows Added

APT is beginning to show some add-on for the Ryder Cup.

A word to the wise AE: most of these pre-golf shows have not generated good demos in most markets I've seen.  In my opinion, these are used by NBC to maximize their Golf Channel investment, not to help local stations.

Keystone State Hockey Fans Will Be Happy, Again.

Posted: 03/16/2012 10:25:27 AM
Air Date: 04/01/2012 Sunday
Start Time: 12:30:00 PM [ET]
Show Name: NATIONAL HOCKEY LEAGUE
Duration: 02:30:00
Type: Announcements
Message: Team match-up this day will be Philadelphia @ Pittsburgh. Please see updated contingencies.

Seems like there's a lot of this match-up going around on NBC.

Real Summer Programming Trickles Out Tonight

All NBC clients have been updated.

Insomniac Investors Without Cable, Rejoice! Jim Cramer repeats @ 3am

Posted: 03/14/2012 06:13:51 PM
Air Date: 03/19/2012 Monday
Start Time: 03:00:00 AM [ET]
Show Name: MAD MONEY - ALL NIGHT
Duration: 01:00:00
Type: New Booking
Message: MAD MONEY WITH JIM CRAMER - AN is booked 3/19/12 thru 9/21/12.

I would imagine the audience for this will be impacted by the time zone..  pre-dawn in Pacific Time, one might choose to watch live CNBC's coverage of the Opening Bell rather than day-old entertainment.

Update: If you do sell this, know the spots you sell will run in the back half only:

 Show Name: MAD MONEY - ALL NIGHT
Duration: 01:00:00
Type: Format
Message: Format adjustment effective 3/19/12 - UFN: Local Avails have moved to pods 4 and 6 (previously in pods 3 and 5). Please see format tabs for further details.

30 Rock Shuffle Next Thursday Night, 3/22

Office gets bumped for an original 30 Rock.
All RDRx clients have been updated with inventory and revised estimates published.

By the way, unless there's a lot of Live Plus viewing done to Fashion Show in the next few days, I'll be lowering estimates for the rest of its run.  For those AE's who thought it would be a return to Victoria's Secret special on CBS-like demos...  what were you thinking?

In competitive moves, CBS surprises no one by returning to time-tested programming next year.  Media buyers can actually make CBS prime time buys based on Program Averages for 4th Quarter of 2012 and 1st Quarter of 2013.  

NBC?  It's your move.

ALMA Awards on Friday, September 21

Friday night, 8-9p EDT.

Read Between The Lines.. This Saturday's Firm Is Bumped.

No matter what it says in the TV listings in your Sunday paper, you won't be watching The Firm this coming Saturday, March 17th.

Read between the lines.

This Week, I'm Motivated..

ODI's Birmingham office reminds me I have so many roll-over days of vacation and personal time from 2011, I should really just take the rest of the month of March off.  However, with all of the NBC changes being made, it's been tough to take off any time thus far.

But this week, I'm getting ready for the release of February Sweeps data with an additional motivation.

Where's The Summer Programming?

It's a realistic question from those who purchase primetime advertising on local television more than 10 weeks from now..  and from those who sell it.  The latter group are my primary clients, but I try to think like their clients, too.

So, everyone wants NBC to have something to sell.  But...

Even those websites who faithfully track the press releases and spin from the networks have no real clue.

In multiple markets, the variety of suggested replacement programming provided by local stations in the absence of real schedules is jaw-dropping.  But for researchers, it's really tough trying to come up with realistic audience estimates for a multitude of possibilities both on NBC and other networks.

Perhaps there is less time pressure on NBC for summer prime programming now that Olympic Trials are filling 14 hours in June and July, and everyone hopes for Games 5, 6 and 7 of the Stanley Cup.

How is your station handling the sales of summer prime when you have no idea what it is you are selling?

Next Two Saturday Night Prime Changes.. Maybe More?

Posted: 03/09/2012 05:19:38 PM
Air Date: 03/17/2012 Saturday
Start Time: 09:00:00 PM [ET]
Show Name: FASHION STAR
Duration: 01:30:00
Type: New Booking
Message: FASHION STAR is booked.

---

Posted: 03/09/2012 05:17:27 PM
Air Date: 03/24/2012 Saturday

Start Time: 08:00:00 PM [ET]
Show Name: FAIRLY LEGAL
Duration: 01:00:00
Type: New Booking
Message: FAIRLY LEGAL is booked.

---

Posted: 03/09/2012 05:16:28 PM
Air Date: 03/17/2012 Saturday
Start Time: 10:30:00 PM [ET]
Show Name: BETTY WHITE`S OFF THEIR ROCKERS
Duration: 00:29:30
Type: New Booking
Message: BETTY WHITE'S OFF THEIR ROCKERS is booked.

Glad I looked up Fairly Legal's review in the NYTimes.

5:20pm PT Update: Eastern Time Zone clients have been updated and published.
Monday morning update: KPNX was updated on Saturday, but KOB has been offline since Friday.
KOB has been notified, and once I can connect, I'll update them.

Oh, NBC Announces Miss USA for June 3rd.

Yawn.

Here's the information from two weeks ago.

Saturdays Change March - May

Posted: 03/08/2012 12:16:48 PM
Air Date: 03/31/2012 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: ESCAPE ROUTES
Duration: 01:00:00
Type: New Booking
Message: ESCAPE ROUTES is booked on Saturday 3/31 thru 5/5.

 I'll be updating all NBC clients again today with Escape Routes.

More Changes To NBC Monday and Tuesdays Through May

UNIVERSAL CITY, Calif. – March 7, 2012 – NBC will commence live episodes of “The Voice” on Monday, April 2 (8-10 p.m. ET) and will expand the hit singing competition series to a second night with live elimination rounds beginning on Tuesday, April 3 (9-10 p.m. ET).

In addition, “The Voice’s” last live performance episode will be on Monday, May 7 (8-10 p.m. ET), with the season’s winner announced in the two-hour live finale on Tuesday, May 8 (8-10 p.m. ET).

“America’s Got Talent” – NBC’s top-rated summer series -- will then debut its new seventh season the following week with two-hour episodes on Monday, May 14 (8-10 p.m. ET) and Tuesday, May 15 (8-10 p.m. ET). The show’s return will feature the first appearance of new judge Howard Stern, who joins fellow judges Howie Mandel and Sharon Osbourne. The series then resumes in its regular day and time on Monday, May 21 (8-9 p.m. ET) and on Tuesday, May 22 (9-10 p.m. ET).

NBC’s new Tuesday night lineup starting on April 3 will be “The Biggest Loser” (8-9 p.m. ET), “The Voice” (9-10 p.m. ET) and the new “Fashion Star” (10-11 p.m. ET). “Fashion Star” debuts Tuesday, March 13 (9:30-11 p.m. ET).

Looks like Biggest Loser is shedding an hour for now.

Friday Update:  All stations have updated inventory and estimates, including changes announced on Thursday as above.

Obama Bumps "Days" Today; MT/PT Stations Must Fill Hour Themselves

Posted: 03/06/2012 09:24:00 AM
Air Date: 03/06/2012 Tuesday
Start Time: 01:00:00 PM [ET]
Show Name: DAYS OF OUR LIVES
Duration: 01:00:00
Type: Feed
Message: President Obama is scheduled to hold a Press Conference today. The anticipated start time is 1:15p ET.

Note: feeds 3, 4, 5 and 6 of DAYS are preempted today and feeds 1 and 2 of DAYS tomorrow are cancelled. Today's episode of DAYS will be rescheduled to tomorrow. 

PLEASE PROVIDE ALTERNATE PROGRAMMING LOCALLY.

Hmm... Tiger Did Go!

"Tiger Woods Drives Honda Classic Final Round To Best Overnight Rating In A Decade."

Who would have thought?

3/11/12: Appears Tiger has injured himself in PGA play, so we'll see if he returns to future NBC airings.  I tell ya, it seems injuries related to golf (and golf clubs) are his worst enemy..  after himself.

Affiliates Get A Choice About 2012 Olympic Zone Clearance

Posted: 03/02/2012 06:27:00 PM
Air Date: 07/28/2012 Saturday
Start Time: 07:30:00 PM [ET]
Show Name: OPTIONAL NETWORK OFFERING
Duration: 00:30:00
Type: New Booking
Message: We are happy to announce that THE OLYMPIC ZONE will once again be offered to all NBC affiliates for the 2012 London Olympics. The program will start on Saturday, July 28th and air Monday through Saturday, with the final episode on Saturday August 11th. Please see contingencies on the following dates for further details: 7/28, 7/30, 7/31, 8/1, 8/2, 8/3, 8/4, 8/6, 8/7, 8/8, 8/9, 8/10, and 8/11. In addition, a program offer will be available in the Report Center. Please see separate What's New message. Please advise clearance.

This is a tough one for non-metered markets to sell (and then post). My diary-only clients are selecting to skip this, which is why I didn't just install these over the weekend, but the fastest of my HH metered markets to reply says "Go for it."

NBC Research: We Win February Sweeps, But Only If You Use Our Numbers

From NBC's press release claiming a win in the Feb 2012 sweep for A18-49 year olds.

February sweep figures are "most current" averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

I wonder how many times they had to run the numbers to make the SuperBowl and the SB-led Voice give them this win. Doesn't really matter, because no one but Rock Center (and rep firms furiously producing big number one-sheets) thinks this is anything but BS PR.

*By the way, NBC, the most current version really would be Live Plus 7 for all days except those that only have Live Plus 3 available. Not Live Plus Same Day for half of it.

Oh yeah, proud as a Peacock they are.

Wait.. the NYTimes explains this all. Seems like some folks at NBC have staked their careers on The Voice.

NHL: Philadelphia Vs Pittsburgh on 3/18

NBC stations in the Keystone State might do well with this.

Posted: 03/02/2012 09:24:02 AM
Air Date: 03/18/2012 Sunday
Start Time: 12:30:00 PM [ET]
Show Name: NATIONAL HOCKEY LEAGUE
Duration: 02:30:00
Type: Announcements
Message: Team match-up announced: Pittsburgh @ Philadelphia.

By the way, I normally don't post each team listing for previously booked sports events, but since my family originally came from PA, you get this one.

NBC: Kickoff Game Moved To Different Date

Posted: 02/28/2012 09:17:16 PM
Type: New Booking
Message: The 2012 NFL Kickoff night is booked on Wednesday, September 5, 2012, including the NFL Kickoff Special at 7:30pm ET and the NFL Kickoff Game at 8:30pm ET, live across. See contingencies on this date for details available at this time. Please advise clearance.

And a total of 13 changes announced yesterday, as per the post below. I'll start working on NBC clients now.

Update: all clients have been updated for applicable changes.

Changes To 2nd Quarter Sports Appear

Lots of little programs getting cancelled, none of which anyone will really miss.

They're still dripping them onto APT this afternoon, so I'll begin when it appears they've stopped.

Plus, you'll not hear this from NBC for a while:

NEW YORK (AP) -- The NFL says it will open the season Wednesday, Sept. 5, to avoid a conflict with President Barack Obama's speech at the Democratic National Convention the following night.

The season usually begins on a Thursday night, but Commissioner Roger Goodell announced the change for this season on Tuesday.

The Super Bowl champion New York Giants will host the season-opener at MetLife Stadium against a team to be announced at a later date. Starting time is scheduled for 8:30 p.m. EST.

I'll change the above date in full-service client inventories when I delete the Golf Center Lives, etc. Look for an addition to this post when all have been updated.

Robin Leach Answers Questions About Miss USA Pageant

Since APT doesn't have any information, and web rumor mills have been filled lately with.. rumors, TV stations have no idea what or when to sell.

Expect an official announcement this week that the 2012 Miss USA Pageant will air as always planned on NBC from Planet Hollywood on June 3. Additionally, NBC will announce this year’s pageant hosts within the next 48 hours.

Confusion about the Miss USA and Miss Universe pageants being dropped by NBC began with a false report from obscure Indonesian website Missosology.com. “Totally fake -- absolutely untrue,” blasted Miss USA Pageant President Paula Shugart. “It’s very difficult being in business negotiations with many people -- including those in Las Vegas -- that totally incorrect reports of network problems went global.”

The false story, however, developed even further as it was reported elsewhere and then by pageant fans on Twitter. It prompted a flurry of calls around the world as Planet Hollywood officials had to be calmed by executives for Donald Trump, who owns both pageants in partnership with NBC.

NBC Shuffles 2Q Prime Again.. Many Changes Coming

http://tvbythenumbers.zap2it.com/2012/02/21/community-returns-march-15-at-8pm-premieres-for-bent-best-friends-forever-and-betty-whites-off-their-rockers/121031/

"Bent” will premiere on Wednesday, March 21 (9-9:30 p.m. ET) followed by a second episode (9:30-10 p.m. ET). The series will continue with original back-to-back one-hour blocks on Wednesday, March 28 and April 4 (9-9:30 p.m. ET and 9:30-10 p.m. ET both nights). Following the season finales of “Whitney” and “Are You There, Chelsea,” “Betty White’s Off Their Rockers” premieres on Wednesday, April 4 (8-8:30 p.m. ET) followed by “Best Friends Forever” which also debuts on Wednesday, April 4 (8:30-9 p.m. ET).

“Community” returns on Thursday, March 15 (8-8:30 p.m. ET) as NBC re-sets the night with “30 Rock” shifting to 8:30-9 p.m. (ET) followed by “The Office” (9-9:30 p.m. ET) and “Up All Night” (9:30-10 p.m. ET). “Parks and Recreation” comes back on Thursday, April 19 (9:30-10 p.m. ET) to finish its season after “Up All Night” has ended its 24-episode original season run in the time period.

“Rock Center with Brian Williams” will also move one hour later on Wednesdays (to 10-11 p.m. ET) starting March 7 for five weeks and then return to 9-10 p.m. (ET) on April 11. “Law & Order: Special Victims Unit” returns with original episodes on Wednesday, April 11 (10-11 p.m. ET) leading to its season finale on May 23rd.

Nothing yet in APT.. but I'll bet there are press releases galore.

Update @ 13:26PST on 02/21/12, APT now shows the changes. RDRx clients are being updated now.

Update @ dawn on 2/22/12, all RDRx clients in Eastern and Central Time Zone were updated and published last night. LPM metered clients in Mountain Time Zone were updated and published last night as well. HH metered clients in Mountain Time Zone are being finished this morning and will be published by Noon, local time.

All RDRx clients now have updated inventory. Exit the application and re-enter to see information updated recently.

Smash Estimates Going Down; Voice Estimates Going Up

http://mediadecoder.blogs.nytimes.com/2012/02/21/another-dip-in-the-ratings-for-nbcs-smash/

Based on what I've seen from the LPM and HH metered markets I work with each day, I'll be easing back expectations of GRP delivery for future episodes of Smash, and will unleash a few more of the horses under The Voice's quite capable hood.

IMO, the country influence of The Voice is reflected in my southern markets over-indexing those reported in the national media regarding national NTI numbers.

Networks Keep Explaining Why Ratings Are Low

Well, if it's not because of a TV listing issue, maybe it's because there was a President's Birthday last week... really?

http://mediadecoder.blogs.nytimes.com/2012/02/17/across-the-board-lower-ratings-have-networks-asking-why/

Update: And from the people who say ratings are both currency AND public speech, there's this reason:

Finally, there was what might be called the Lincoln exception. Nielsen executives pointed to the fact that some schools in a few states – Connecticut, New York, Massachusetts — still close for Lincoln’s actual birthday and perhaps families (some with Nielsen boxes) take vacations then. This would be in addition to what is expected to be some natural falloff in ratings next week when the official Presidents’ Day holiday is celebrated by the nation at large.
That a horde of viewers may have abandoned television this week in honor of Abe seemed unlikely, but, if true, it could cause elevated concern about some other coming dates: Andrew Jackson’s birthday is looming on March 15, James Madison on March 16 and Grover Cleveland on March 18.

This Sunday Night Prime Changes Again

Posted: 02/15/2012 05:36:50 PM
Air Date: 02/19/2012 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message: THE VOICE is now booked. Please see schedule for format details.

Sunday Newspapers will be carrying TV listing books with a 2 hour Dateline because of the late date of this announcement. Traffic departments will have to tear apart Sunday's prelim log and begin again. Sales people who take responsibility for their clients' spot placement will work extra hours on Thursday for this.

All for something which will generate less than a 5 HH share.*

But at least four NBC stations have updated inventory and estimates if they wish to do the work.

(*By the way, you may wish to compare your own market's delivery of HH share when you get your own Feb2012 PAV info.)

Go, Tiger!

What NBC Sports needs this year is a return of Tiger Woods to his old audience appeal.

Here's how CBS benefited just this past weekend.

Last Hour of March 6th Finally Announced

APT has had this block set aside as TBA for several months. Clearly, NBC had plans for this time slot. Why did they delay notifying local stations so long? Is this another NBC News Special On/Off/On event like the GOP debate?

And did they really just figure this out at 7:35pm last night?

Posted: 02/13/2012 07:35:03 PM
Air Date: 03/06/2012 Tuesday
Start Time: 10:00:00 PM [ET]
Show Name: NBC NEWS SPECIAL
Duration: 00:59:30
Type: New Booking
Message: DECISION 2012 (LIVE) is booked. Please see contingencies on this day for further details.

Yep, NBC News is apparently running prime scheduling again. Let's count how many times this changes in the 23 days until the event. Who wants money on the last date of a change? My money is on Friday, March 2nd, at 7:35pm.

Posted: 02/13/2012 07:48:37 PM
Air Date: 03/06/2012 Tuesday
Start Time: 07:00:00 PM [MT]
Show Name: THE BIGGEST LOSER 13
Duration: 01:00:00
Type: Format
Message: Due to the live broadcast of Decision 2012 on this night, BIGGEST LOSER will now air as two 1 hour episodes (Part 1 = 7:00-8:00pm MT, Part 2 = 8:59:30 – 9:59:30pm MT). Please see contingencies and updated format tabs for further details

.

Using 1996 Actuals for Summer Olympics?

Oh, man... some rep firms are selling spots as if it were 1996, with the broadcast shares of a generation ago, and local affiliates are likely to be paying for it all 4th Quarter.

A reminder: the 1996 Summer Olympics were held in Atlanta, GA. There were no digital video recorders or HDTV or even streaming video. All events were shown live.

This is not the world we live in today. Big numbers are not always repeatable.

But... it's easy to sell big numbers when you have no responsibility for their outcome.. ask any mortgage broker from the peak of the housing boom.

Massive Updates to 2nd Quarter Prime Released Late Friday Night

Beginning after 5pm on Friday, NBC began to post what seems to be the draft version of some of their second quarter changes. There are typos and mis-matches in the APT2Go updates, like this one. There are so many changes, the APT2Go site can't display all of them, so unless you have access to APT itself this weekend, you're SOL.

Posted: 02/10/2012 06:39:45 PM
Air Date: 04/06/2012 Friday
Start Time: 09:00:00 PM [ET]
Show Name: GRIMM
Duration: 01:00:00
Type: New Booking
Message: WHO DO YOU THINK YOU ARE? is booked on Friday 4/6 thru 5/18.

Sunday AM Update: All RDRx inventories and estimates have been updated to reflect the Second Quarter Prime programming announced, as well as the replacement of much of early evening prime with Olympic Trials in late June and early July. These trials will be the only snapshot diary and meter/diary market stations get of 2012 Olympic audience compositions, so let's hope these do well.

NBC: Rating Would Have Been 1.5 If.......

From TV By The Numbers

Ratings for the February 2 telecast of "30 Rock" were apparently impacted by an episode description that matched the description of the prior week's 9 p.m. telecast, resulting in some DVRs failing to record the program though it was correctly listed as an original.

NBC Research estimates that had the telecast received the level of time-shifted viewing seen in the time period over the prior three weeks, its "live plus same day" adult 18-49 rating likely would have been a 1.5 rather than last night's 1.3.

NBC Research and Scheduling say correct information was issued by the network but technical issues caused some listings to inaccurately carry the same episode descriptions for January 26 and February 2.

really?

Tomorrow Night and Saturday Night Prime Changed Again

From APT2Go late last night:

Posted: 02/07/2012 08:17:39 PM
Air Date: 02/11/2012 Saturday
Start Time: 10:00:00 PM [ET]
Show Name: SMASH
Duration: 00:59:30
Type: New Booking
Message: SMASH is now booked.

Posted: 02/07/2012 08:16:36 PM
Air Date: 02/11/2012 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message: THE VOICE is now booked.

Posted: 02/07/2012 08:15:34 PM
Air Date: 02/09/2012 Thursday
Start Time: 10:00:00 PM [ET]
Show Name: THE VOICE
Duration: 00:59:30
Type: New Booking
Message: THE VOICE is now booked.

In the last 5 days, three different programs have been scheduled for the last hour of prime on Thursday. First, The Firm. Then, after The Firm was quietly cancelled, the first of 3 Grimm reruns were scheduled for tomorrow night.

Then, after all affiliates other than in Hawaii and Alaska had gone home for the night, they pull Grimm and replace it with The Voice. Did they not plan for this encore earlier? Again, I'm sure the O&O's are taken care of.

Update

As of 12:42pm PDT, all RDRx NBC inventories and estimates have been published. To see the new programs and estimates, you may need to close and re-open MediaOffice.

Intermittent Posts For a Few Days

With two brand new RDRx clients as of this morning, I'll be playing catch-up and may not see NBC changes quite as quickly as usual. Next week, things should be all caught up.

Update: Having brought the two new clients to RDRx standards, service has returned to normal.