Wednesday, March 14, 2012

30 Rock Shuffle Next Thursday Night, 3/22

Office gets bumped for an original 30 Rock.
All RDRx clients have been updated with inventory and revised estimates published.

By the way, unless there's a lot of Live Plus viewing done to Fashion Show in the next few days, I'll be lowering estimates for the rest of its run.  For those AE's who thought it would be a return to Victoria's Secret special on CBS-like demos...  what were you thinking?

In competitive moves, CBS surprises no one by returning to time-tested programming next year.  Media buyers can actually make CBS prime time buys based on Program Averages for 4th Quarter of 2012 and 1st Quarter of 2013.  

NBC?  It's your move.

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