Monday, September 26, 2011

NBC Sports in First Quarter Earn New Estimates

With both the SuperBowl and Olympic trials in 1Q2012, NBC's regular pattern of winter sports has been adjusted more than usual. Professional RDs are likely to adjust estimates and rationale whenever applicable.

Today, I'm updating both the "Gold Standard" LPM market maintained here for Internal Use Only, as well as premiere RDRx NBC clients, like WRCB.

What do your station's 1st Quarter Sports Avails look like? If you would like our assistance, please visit RDRx.TV

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