Thursday, April 24, 2014

NBC Sunday Night Football Schedule & Estimates Published

While APT still doesn't show the individual games, various websites have given the NFL TV schedule for all networks.  I've used that information and clients have week by week inventory.

The current Sports By Date inventory for April 26, 2014 through April 19, 2015 has over three hundred individual entries, each with their own customized audience estimate.


29 hours after I posted the above,  before they headed out the door at 30 Rock on Friday evening, the fine folks at NBC noted this on APT:

 Posted: 04/25/2014 07:25:36 PM
Type: New Booking
Message: NFL 2014 REGULAR SEASON FOOTBALL (including FOOTBALL NIGHT IN AMERICA) is now booked on the following dates: Thursday 9/4 and 11/27; Sunday 9/7-12/28. Please note: impact to dayparts immediately preceding and immediately after each game will be posted by COB on Monday 4/28. In addition, optional and stand-by programming, advertising and promotional guidelines, and preliminary operating conditions will be posted as well. Please advise clearance.

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