Specializing in Audience Research and Estimation for NBC TV stations
Wednesday, April 15, 2009
NBC Summer Weekends Change Again
When I was a little kid in the 1950s, my parents would give me a slide puzzle on long road trips to keep me busy. With 24 tiles in a 5 by 5 grid, you had to move the same pieces around to put them in a different order.
50 years later, and NBC gives me programming instead of tiles.
Clients will begin to see changes today.. this will likely take until Thursday to complete. NFL teams will be added a bit more slowly due to this surprise announcement.