Wednesday, January 15, 2014

More Manipulative Minutia from 30 Rock

Lots more dragging of start and stop times announced.  One of the dates makes sense, allowing local stations to retitle the Sunday late news airing against Superbowl.  The others??

Do they not understand how many DVR devices have trouble with these peoplemeter-aimed antics?

Posted: 01/14/2014 07:01:18 PM
Air Date: 03/02/2014 Sunday
Start Time: 09:04:00 PM [ET]
Show Name: THE VOICE
Duration: 02:04:00
Type: Time Change
Message: THE VOICE moves to 9:04pm ET (previously at 9:00pm ET) and it is now 2:04:00 in duration (previously 2:00:00). The format had been updated to add 1:00 of Local Avail. Please see updated format tab for details.

So, the March 2nd Sunday Late News will begin at 11:08 pm EST?  The Oscars are running out of sweeps, so why this effort?

Posted: 01/14/2014 07:00:14 PM
Air Date: 02/02/2014 Sunday
Start Time: 09:04:00 PM [ET]
Show Name: NBC MOVIE OF THE WEEK
Duration: 02:04:00
Type: Time Change
Message: NBC MOVIE OF THE WEEK: LITTLE FOCKERS moves to 9:04pm ET (previously at 9:00pm ET) and it is now 2:04:00 in duration (previously 2:00:00). The format had been updated to add 1:00 of Local Avail. Please see updated format tab for details.

pah note: This airs against SuperBowl.  By delaying the start of the late news, NBC stations may be able to retitle the Sunday newscast which typically does the worst of the sweep. 

Posted: 01/14/2014 06:57:03 PM
Air Date: 02/02/2014 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 02:04:00
Type: Duration
Message: DATELINE NBC is now 2:04:00 in duration (previously 2:00:00) on Sunday 2/2 and 3/2.

Oh, and don't look at your clock late at night..  start and stop times of 7 minutes into a quarter-hour will confuse you.



Posted: 01/15/2014 10:11:52 AM
Air Date: 02/24/2014 Monday 

Start Time: 01:37:00 AM [ET]  

Show Name: LAST CALL
Duration: 00:30:00
Type: New Booking
Message: LAST CALL is booked Monday-Friday 2/24/14-9/19/14. Please note new program duration. Clearances assumed based on previously advised clearances for this time period unless otherwise notified.


Posted: 01/14/2014 07:34:47 PM
Air Date: 02/24/2014 Monday
Start Time: 02:07:00 AM [ET]
Show Name: TODAY - ALL NIGHT
Duration: 00:53:00
Type: Duration Update
Message: Effective Monday-Friday 2/24/14-9/19/14, please note the revised duration for TODAY ALL NIGHT. Please see feed tab for details. Clearances assumed based on previously advised clearances for this time period unless otherwise notified.

Posted: 01/14/2014 07:24:46 PM
Air Date: 02/24/2014 Monday
Start Time: 12:36:30 AM [ET]
Show Name: LATE NIGHT WITH SETH MEYERS
Duration: 01:00:30
Type: New Booking
Message: LATE NIGHT WITH SETH MEYERS is booked Monday-Friday 2/24/14-9/19/14. Please note new program duration. Clearances assumed based on previously advised clearances for this time period unless otherwise notified.

Posted: 01/14/2014 07:23:04 PM
Air Date: 02/24/2014 Monday
Start Time: 11:34:30 PM [ET]  
Show Name: THE TONIGHT SHOW STARRING JIMMY FALLON
Duration: 01:02:00
Type: New Booking
Message: THE TONIGHT SHOW STARRING JIMMY FALLON is booked Monday-Friday 2/24/14-9/19/14. Please note new program duration. Clearances assumed based on previously advised clearances for this time period unless otherwise notified.

No comments: