Thursday, March 28, 2013

Saturday Prime Slots for Breeders Cup & Gymnastics

Posted: 03/28/2013 03:29:29 PM
Air Date: 11/02/2013 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPORTS
Duration: 01:00:00
Type: New Booking
Message: 2013 BREEDERS' CUP is now booked.

Posted: 03/28/2013 03:28:07 PM
Air Date: 08/17/2013 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPORTS
Duration: 02:00:00
Type: New Booking
Message: VISA CHAMPIONSHIPS (Gymnastics) is now booked. (Note: Program wil be LIVE to ET/CT stations).

Published to both sports and specials inventory, with appropriate selling books.

Wednesday, March 27, 2013

Bayou Classic Booked Again for 2013

If this isn't already in your inventory, you're doing something wrong:

Posted: 03/27/2013 11:46:19 AM
Air Date: 11/30/2013 Saturday
Start Time: 02:30:00 PM [ET]
Show Name: BAYOU CLASSIC: SOUTHERN VS. GRAMBLING
Duration: 03:30:00
Type: New Booking
Message: BAYOU CLASSIC: SOUTHERN VS GRAMBLING is now booked. Please advise clearance.

NBC has been airing this game for as long as I can remember, so if your salespeople can't sell it year-round, you need our help.

If you're doing these estimates yourself, look back to 2005-2006 for the last time Bayou Classic aired in Sweeps.

Monday, March 25, 2013

February Sweep-based Estimates Published..

Nielsen data arrived on our client's server early yesterday morning and I got busy.

Clients were sent their own February 2013 based Selling Books yesterday afternoon, and after hearing back from clients, we published inventories and estimates to client servers at dawn today.

Premium clients now have not only their own station's planner, but competitive stations have been updated as well, including Feb13-based estimates for Second Quarter Prime and Specials on ABC, CBS and Fox.

If your TV station would like assistance with February 2013 Sweeps data, just give us a call.


Friday, March 22, 2013

Ready for February Sweeps Data......

One of the reasons RatingBook.com's clients get such fast service is preparation.

Not only is our NBC inventory totally up to date even before Feb Sweeps data arrives, but we've also updated ABC, CBS and FOX prime and specials competitive inventory and selling book estimates for spring finales and summer schedules.

Our NBC clients get their own station's updated Master Planner within hours of the release of data..  and depending on when the data is available, competitive planners within days.

Would your station like this level of service?   We'll be meeting with prospective clients @ NAB.  Drop us a line, and we'll see you there.

Wednesday, March 20, 2013

Soccer Changes in 3rd & 4th Quarters

Posted: 03/20/2013 01:13:05 PM
Air Date: 08/04/2013 Sunday
Start Time: 12:00:00 PM [ET]
Show Name: SOCCER
Duration: 02:30:00
Type: Program Deletion
Message: PROGRAM DELETION: U.S. SOCCER FRIENDLY #2 (TEAMS TBD) is deleted (time reverts to local).

Posted: 03/20/2013 01:11:03 PM
Air Date: 07/07/2013 Sunday
Start Time: 03:30:00 PM [ET]
Show Name: SOCCER
Duration: 02:30:00
Type: Program Deletion
Message: PROGRAM DELETION: U.S. SOCCER FRIENDLY #1 (TEAMS TBD) is deleted. Please see contingencies for updated sports schedule this day.

Out with the old, and in with the new.....

Posted: 03/20/2013 01:28:19 PM
Air Date: 10/20/2013 Sunday
Start Time: 01:30:00 PM [ET]
Show Name: SOCCER
Duration: 02:30:00
Type: New Booking
Message: U.S. FRIENDLY SOCCER (TEAMS TBD) is now booked. Please advise clearance.

Posted: 03/20/2013 01:16:03 PM
Air Date: 08/31/2013 Saturday
Start Time: 12:30:00 PM [ET]
Show Name: SOCCER
Duration: 02:00:00
Type: New Booking
Message: BARCLAY'S PREMIER LEAGUE is now booked. Please see contingencies on this day for details and impact to other dayparts. Please advise clearance.

Posted: 03/20/2013 01:14:36 PM
Air Date: 08/11/2013 Sunday
Start Time: 05:00:00 PM [ET]
Show Name: SOCCER
Duration: 01:00:00
Type: New Booking
Message: PREMIER LEAGUE NAT'L DRAFT DAY (TENTATIVE) is now booked. Please advise clearance.

Tuesday, March 19, 2013

Chicago Fire Encores Bumped Next Two Saturdays

Posted: 03/19/2013 05:28:08 PM
Air Date: 03/30/2013 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 02:00:00
Type: New Booking
Message: DATELINE NBC is booked.

Posted: 03/19/2013 05:27:21 PM
Air Date: 03/23/2013 Saturday
Start Time: 09:00:00 PM [ET]
Show Name: LAW & ORDER: SPECIAL VICTIMS UNIT
Duration: 01:00:00
Type: New Booking
Message: LAW & ORDER: SVU is booked.

The last time Dateline aired on Saturday during Sweeps?   May 2007!  But I'll be averaging in November 2012 Friday night Dateline PAVs to bring the audience composition a bit more up to date.

Plus, some Fourth Quarter Sports Specials were posted..  it's a busy day.

Second & Third Quarter Sports Specials Changing

So far, about a dozen minor changes to NBC Sports Specials, mostly in June.

We'll have these updated by COB today.

Saturday, March 16, 2013

Don't Make Fun of NBC's Ratings

 http://mediadecoder.blogs.nytimes.com/2013/03/15/nbc-executive-and-leno-said-to-have-clashed-over-jokes/

NBC has aggressively denied recent reports that it plans to replace Jay Leno soon as host of “The Tonight Show,” but the network’s top entertainment executive, Robert Greenblatt, recently stirred up a bit of a feud with the late-night star over jokes about the network.

Three executives close to the situation reported this week that Mr. Greenblatt had taken offense to monologue jokes Mr. Leno made last month in the wake of news stories about NBC’s ratings struggles and how the network had fallen into fifth place in the sweeps month of February — behind the Spanish-language network Univision.

Specifically, on the night of Feb. 28, Mr. Leno referenced the news about NBC’s falling into fifth place by telling a series of jokes:

“For the first time in history NBC is going to finish fifth in the ratings period,” Mr. Leno said. “We are behind the Spanish-language network Univision — or as we call it here in Los Angeles: Cinco de Ratings.” He added a series of rapid-fire jokes about how bad off NBC is including: “It’s so bad, ‘The Biggest Loser’ isn’t just a TV show anymore; it’s our new motto.” And: “It’s so bad, NBC called Manti Te’o and asked him to bring in some imaginary viewers.”

Mr. Greenblatt, who has the main responsibility for the network’s prime-time ratings, fired off an e-mail to Mr. Leno, according to those who were aware of the events, and complained. The executives who know about the conflict all asked not to be identified because of their ongoing dealings with NBC.

After the first e-mail from Mr. Greenblatt, two of the executives who know what transpired reported,there was an exchange of pointed e-mails between Mr. Leno and Mr. Greenblatt.

One of the executives who saw the exchange said that Mr. Leno was taken by surprise by Mr. Greenblatt’s comments and strongly defended himself, citing the fact that late-night stars poking fun “at their masters,” as the executive said, is in the long tradition of late-night comedy. Every late-night star, going back at least as far as Johnny Carson, has taken shots at network fortunes within the nightly monologue.

A representative for Mr. Leno said the comedian would not comment on the situation. Mr. Greenblatt was in meetings and was not reachable Friday night, a spokesman said.

Thursday, March 14, 2013

Fourth Quarter Motor Sports Booked

Compared to last night's total re-do of prime, this is simple:

Posted: 03/14/2013 12:10:44 PM
Type: New Booking
Message: THE 2013 4th QUARTER MOTOR SPORTS package is now booked on 11/10, 11/17 and 11/24

SuperTruck from Las Vegas during Sweeps?  Ahh, this will do well in smaller markets.

The two Formula One races?  Not so much.

These have been added to client inventories, with audience estimates.

Wednesday, March 13, 2013

Huge Changes in NBC Schedule in April


Here's the press release:


READY FOR LOVE

  • Will now air Tuesdays, beginning April 9 (9-11 p.m. ET) following “The Voice.”

CELEBRITY APPRENTICE

  • Beginning April 14 (9-11 p.m ET) will be expanded to two hours through the end of May.

THE VOICE

  • Will air encore episodes on Sunday, March 31 and Sunday, April 7 (7-10 p.m. ET), leading into original episodes of “The Celebrity Apprentice” (10-11 p.m. ET)

GO ON

  • Moves to Thursdays on April 4 and April 11, which will be the season’s final episode. Both episodes will air at 9:30-10 p.m. ET following “The Office.”

THE NEW NORMAL

  • One-hour season finale on Tuesday, April 2 (9-10 p.m. ET) following “The Voice.”

SMASH

  • Moves to Saturdays at 9 p.m. beginning April 6 and will air its entire season of 17 episodes.



WHITNEY

  • Will have a one-hour season finale on Wednesday, March 27 (8-9 p.m. ET).

And here's just the APT postings thus far...   clients will have fully updated inventories by Thursday morning.

 Posted: 03/13/2013 07:38:25 PM
Air Date: 03/31/2013 Sunday
Start Time: 10:00:00 PM [ET]
Show Name: CELEBRITY APPRENTICE
Duration: 01:00:00
Type: New Booking
Message: CELEBRITY APPRENTICE is now booked Sunday 3/31 and 4/7.

Posted: 03/13/2013 07:37:38 PM
Air Date: 03/31/2013 Sunday
Start Time: 09:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:00:00
Type: New Booking
Message: THE VOICE is now booked Sunday 3/31 and 4/7.
 Posted: 03/13/2013 07:43:08 PM
Air Date: 05/26/2013 Sunday
Start Time: 10:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:00:00
Type: New Booking
Message:
THE VOICE is now booked on Sunday 5/26.


Posted: 03/13/2013 07:42:21 PM
Air Date: 05/26/2013 Sunday
Start Time: 08:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message: THE VOICE is now booked Sunday 5/26.

Posted: 03/13/2013 07:41:24 PM
Air Date: 05/26/2013 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 01:00:00
Type: New Booking
Message: DATELINE NBC is now booked Sunday 5/26 through 7/28.

Posted: 03/13/2013 07:40:30 PM
Air Date: 04/14/2013 Sunday
Start Time: 09:00:00 PM [ET]
Show Name: CELEBRITY APPRENTICE
Duration: 02:00:00
Type: New Booking
Message: CELEBRITY APPRENTICE is now booked Sunday 4/14 through 5/19.

Posted: 03/13/2013 07:39:27 PM
Air Date: 04/14/2013 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message: THE VOICE is now booked Sunday 4/14 through 5/19.
 Posted: 03/13/2013 07:36:50 PM
Air Date: 03/31/2013 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message:
THE VOICE is now booked Sunday 3/31 and 4/7. 


Posted: 03/13/2013 07:35:26 PM
Air Date: 04/06/2013 Saturday
Start Time: 09:00:00 PM [ET]
Show Name: SMASH
Duration: 01:00:00
Type: New Booking
Message: SMASH is now booked Saturday 4/6 through 5/18.

Posted: 03/13/2013 07:34:15 PM
Air Date: 03/23/2013 Saturday
Start Time: 10:00:00 PM [ET]
Show Name: SATURDAY NIGHT LIVE
Duration: 00:59:30
Type: New Booking
Message: SATURDAY NIGHT LIVE is now booked Saturday 3/23 through 5/18.

Posted: 03/13/2013 07:32:56 PM
Air Date: 03/21/2013 Thursday
Start Time: 09:31:00 PM [ET]
Show Name: GO ON
Duration: 00:30:00
Type: New Booking
Message: GO ON is now booked Thursday 3/21 and 3/28.

Posted: 03/13/2013 07:31:41 PM
Air Date: 03/21/2013 Thursday
Start Time: 08:30:00 PM [ET]
Show Name: 1600 PENN
Duration: 00:30:00
Type: New Booking
Message: 1600 PENN is now booked Thursday 3/21 and 3/28.



Posted: 03/13/2013 07:04:34 PM
Air Date: 05/22/2013 Wednesday
Start Time: 10:00:00 PM [ET]
Show Name: LAW & ORDER: SPECIAL VICTIMS UNIT
Duration: 00:59:30
Type: New Booking
Message: LAW & ORDER: SVU is booked.


Posted: 03/13/2013 07:03:41 PM
Air Date: 04/03/2013 Wednesday
Start Time: 08:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 01:00:00
Type: New Booking
Message: DATELINE NBC is booked on Wednesday 4/3 thru 5/22.

Posted: 03/13/2013 07:02:46 PM
Air Date: 05/14/2013 Tuesday
Start Time: 08:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:01:00
Type: New Booking
Message: THE VOICE is booked on Tuesday 5/14 thru 6/11.

Posted: 03/13/2013 07:01:37 PM
Air Date: 04/09/2013 Tuesday
Start Time: 09:01:00 PM [ET]
Show Name: READY FOR LOVE
Duration: 01:58:30
Type: New Booking
Message: READY FOR LOVE is booked on Tuesday 4/9 thru 5/28.
Posted: 03/13/2013 06:55:11 PM
Air Date: 06/03/2013 Monday
Start Time: 08:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:01:00
Type: New Booking
Message: THE VOICE is booked.

 Posted: 03/13/2013 06:59:45 PM
Air Date: 04/02/2013 Tuesday
Start Time: 09:01:00 PM [ET]
Show Name: THE NEW NORMAL
Duration: 00:30:00
Type: New Booking
Message: THE NEW NORMAL is booked.

Posted: 03/13/2013 06:58:55 PM
Air Date: 03/26/2013 Tuesday
Start Time: 10:01:00 PM [ET]
Show Name: SMASH
Duration: 00:58:30
Type: New Booking
Message: SMASH is booked.

Posted: 03/13/2013 06:57:58 PM
Air Date: 03/26/2013 Tuesday
Start Time: 09:31:00 PM [ET]
Show Name: THE NEW NORMAL
Duration: 00:30:00
Type: New Booking
Message: THE NEW NORMAL is booked.

Posted: 03/13/2013 06:57:06 PM
Air Date: 03/26/2013 Tuesday
Start Time: 09:01:00 PM [ET]
Show Name: GO ON
Duration: 00:30:00
Type: New Booking
Message: GO ON is booked.

Posted: 03/13/2013 06:56:18 PM
Air Date: 06/10/2013 Monday
Start Time: 08:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:00:00
Type: New Booking
Message: THE VOICE is booked on Monday 6/10 and 6/17.


Holy Poo... there are a lot of changes.  Nearly any broadcast schedule containing primetime in Second Quarter will have to be entirely re-booked.   Good thing clients will already have entirely new customized estimates with rationale tomorrow after this huge shift in programs.

Clients now have new Second Quarter estimates published to their inventory.

If you would like this level of service, please visit RatingBook.com for more information.

Tuesday, March 12, 2013

Fourth Quarter NBC Golf Schedule Announced

Posted: 03/12/2013 01:51:32 PM
Type: New Booking
Message:
The 2013 4TH QUARTER GOLF PACKAGE is now booked on the following dates: 10/5,10/6, 10/13, 12/7, 12/8, 12/14, 12/15, 12/21, 12/22, 12/28, and 12/29.  Please see contingencies on these dates for further details and impact to other dayparts. Please advise clearance.

Inventory and audience estimates have just been published to client systems.

Monday, March 11, 2013

Blackhawks vs. Redwings on March 31

Posted: 03/11/2013 03:12:39 PM
Air Date: 03/31/2013 Sunday
Start Time: 12:30:00 PM [ET]
Show Name: NATIONAL HOCKEY LEAGUE
Duration: 02:30:00
Type: Announcements
Message: NHL Exposure #10: Team match-up announced:  Chicago @ Detroit.

Both a legendary rivalry and a look at the red-hot Blackhawks in action.  Clients have ratings estimates equal to most early play-off games.

Thursday, March 7, 2013

Tour De France Sunday Morning Cut

Posted: 03/07/2013 04:16:15 PM
Air Date: 07/07/2013 Sunday
Start Time: 08:00:00 AM [ET]
Show Name: TOUR DE FRANCE
Duration: 03:00:00
Type: Program Deletion
Message: TOUR DE FRANCE is deleted. Please see contingencies on this day for details and impact to other dayparts.

It appears they still plan to air four hours on Saturday the 6th from 8am-Noon.

Updated in client inventories..  a pity.. Sunday airings did better than Saturday last year.

Wednesday, March 6, 2013

Sunday Night Gets More Trump

Posted: 03/06/2013 04:59:34 PM
Air Date: 03/10/2013 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: CELEBRITY APPRENTICE
Duration: 02:00:00
Type: New Booking
Message: CELEBRITY APPRENTICE is now booked.

I wish our local magician well.  His large heart is in the right place.

This bumps 2 hours of Dateline.

Tuesday, March 5, 2013

Fourth Quarter Sports Hit APT

Posted: 03/05/2013 01:29:40 PM
Type: New Booking
Message: THE 2013 4TH QUARTER SWIMMING PACKAGE is now booked on 12/15 and 12/22. Please see contingencies on these dates for complete details. Please advise clearance.

Posted: 03/05/2013 01:14:29 PM
Type: New Booking
Message: THE 2013 4TH QUARTER FIGURE SKATING PACKAGE is now booked on the following dates: 10/20, 10/27, 11/3, 11/10, 11/17, 11/24, 12/1 and 12/8. Please see contingencies on these dates for complete details. Please advise clearance.

Posted: 03/05/2013 12:56:18 PM
Air Date: 10/12/2013 Saturday
Start Time: 04:00:00 PM [ET]
Show Name: ACTION SPORTS
Duration: 02:00:00
Type: New Booking
Message: THE 2013 4TH QUARTER ACTION SPORTS PACKAGE is now booked on the following dates: 10/12, 10/13, 10/19, 10/20, 10/26, 11/9, 11/23, 12/1, 12/14, 12/15 and 12/21. Please see contingencies on these dates for complete details. Please advise clearance.

Figure skating specials deliver reliable female demographics in nearly every market.  If I were cherry-picking for a favorite client, these would be in my mix.

Clients are being updated now. 

Update @ 1:30pm PST; clients now have inventory and estimates updated based on these programs.

Friday, March 1, 2013

Tuesday, March 26th is Ready For Love

Posted: 03/01/2013 04:09:26 PM
Air Date: 03/26/2013 Tuesday
Start Time: 09:01:00 PM [ET]
Show Name: READY FOR LOVE
Duration: 01:58:30
Type: New Booking
Message: READY FOR LOVE is now booked.

This will bump GoOn/NewNorm and Smash..   I'm expecting a second hour of The Voice on Tuesdays in April in place of the sitcoms, but I have estimates for both options.