Wednesday, September 23, 2009

Friday Night's Dateline: Jacko's Rabbi's Tapes

September 23, 2009
HEAR THE KING OF POP IN HIS OWN WORDS THIS FRIDAY, SEPT. 25 IN "THE MICHAEL JACKSON TAPES: A 'DATELINE' EXCLUSIVE"

Meredith Vieira Interviews Rabbi Shmuley Boteach About His Recordings With Jackson Being Made Public for the First Time

Rabbi Shmuley Boteach to Appear Live on "Today" on Friday, Sept. 25 and Tuesday, Sept. 29


(NEW YORK) - September 23, 2009 - As investigations into the death of Michael Jackson continue to take center stage, viewers will have a rare chance to hear the King of Pop in his own words this Friday, Sept. 25 in a "Dateline" exclusive, reported by Meredith Vieira. From 1999 to 2001, Jackson was a friend of Rabbi Shmuley Boteach, and he often confided in him. And now, recordings of those conversations -- made with Jackson's permission -- will be made public for the first time.

In the tapes, Jackson comes out from behind his mask to reveal a man who in spite of all his fame, success and musical talent, was desperately lonely. He dishes about celebrities like Madonna and Brooke Shields, but also talks openly about his love of children, the torment of his childhood and his deepest fears. For the one hour special, Vieira interviews Rabbi Boteach, who calls himself "America's Rabbi," about their conversations, detailed in his new book, The Michael Jackson Tapes: A Tragic Icon Reveals His Soul in Intimate Conversation. Rabbi Boteach will also appear live on "Today," Friday, Sept. 25 and Tuesday, Sept. 29.

In my professional opinion, this Dateline will deliver higher demographics in LPM and National Peoplemeter markets than the average 2 hour Friday night Dateline. Now, pardon me, but after I add this special to my client inventories, I'm gonna have to take a shower.

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