Friday, February 28, 2014

Notre Dame Football on APT and Friday@5p Minutia

Another late Friday afternoon sports announcement.. 

Posted: 02/28/2014 04:50:28 PM 
Air Date: 05/24/2014 Saturday
Start Time: 02:00:00 PM [ET]
Show Name: NBC SPORTS SPECIALS
Duration: 01:00:00
Type: New Booking
Message: LAUREUS SPORTS AWARDS is booked (moved from 3/29 at 2pm ET). Clearances assumed based on previously advised clearances for this time period, unless otherwise notified.

Posted: 02/28/2014 04:40:50 PM
Air Date: 05/24/2014 Saturday
Start Time: 02:00:00 PM [ET]
Show Name: TRACK & FIELD
Duration: 01:00:00
Type: Program Deletion
Message: WORLD RELAYS is deleted.

Posted: 02/28/2014 04:35:58 PM
Air Date: 03/29/2014 Saturday
Start Time: 02:00:00 PM [ET]
Show Name: ACTION SPORTS
Duration: 01:00:00
Type: Time Change
Message: WORLD OF ADVENTURE #1 moves to 2pm ET (previously scheduled at 1pm ET). Second feed for PT stations at 3pm PT is no longer available. Clearances assumed based on previously advised clearances for this time period, unless otherwise notified. NOTE: 1-2pm ET reverts to local time.


 Oh, and Notre Dame Football earlier in the afternoon..  


Posted: 02/28/2014 02:20:20 PM
Type: New Booking
Message: The 2014 NOTRE DAME FOOTBALL 3rd & 4th Quarter package is booked on the following dates: 8/30, 9/6, 9/13, 10/4, 10/11, 11/15 and 11/22. Please see contingencies on these dates for further details and impact to other dayparts. Please advise clearance.

Thursday, February 27, 2014

Changes to NBC Prime in April and May

Posted: 02/27/2014 03:29:07 PM
Air Date: 05/15/2014 Thursday
Start Time: 09:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 01:59:30
Type: New Booking
Message: AMERICAN COMEDY AWARDS is booked.

Posted: 02/27/2014 03:26:35 PM
Air Date: 04/24/2014 Thursday
Start Time: 09:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 01:59:30
Type: New Booking
Message: SNL DIGITAL SHORTS is booked.

Posted: 02/27/2014 03:24:23 PM
Air Date: 04/24/2014 Thursday
Start Time: 08:00:00 PM [ET]
Show Name: PARKS AND RECREATION
Duration: 01:00:00
Type: New Booking
Message: PARKS AND RECREATION is booked.

Posted: 02/27/2014 03:18:24 PM
Air Date: 04/10/2014 Thursday
Start Time: 09:01:00 PM [ET]
Show Name: HOLLYWOOD GAME NIGHT
Duration: 00:59:00
Type: New Booking
Message: HOLLYWOOD GAME NIGHT is booked on Thursday 4/10 and 4/17.

Published to client servers within an hour of APT posting.

Wednesday, February 26, 2014

IHEARTRADIO Show Airs May 1 on NBC

Posted: 02/26/2014 08:53:34 AM
Air Date: 05/01/2014 Thursday
Start Time: 08:00:00 PM [ET]
Show Name: NBC SPECIALS
Duration: 02:59:30
Type: New Booking
Message: IHEARTRADIO MUSIC AWARDS is booked.

Didn't CW carry this last year?   Press releases say this is the first year.. ahh.. it was a "Festival" until now.  Make it an Awards Show, and it's brand new.

Tuesday, February 25, 2014

Summer Schedule Begins To Appear on APT

Posted: 02/25/2014 07:14:38 PM
Air Date: 07/23/2014 Wednesday
Start Time: 09:00:00 PM [ET]
Show Name: AMERICA'S GOT TALENT
Duration: 01:01:00
Type: New Booking
Message: AMERICA'S GOT TALENT is booked on Wednesday 7/23 thru 9/17.

Posted: 02/25/2014 07:12:59 PM
Air Date: 07/22/2014 Tuesday
Start Time: 09:00:00 PM [ET]
Show Name: AMERICA'S GOT TALENT
Duration: 01:59:30
Type: New Booking
Message: AMERICA'S GOT TALENT is booked on Tuesday 7/22 thru 9/16.

Posted: 02/25/2014 07:11:31 PM
Air Date: 05/27/2014 Tuesday
Start Time: 08:00:00 PM [ET]
Show Name: AMERICA'S GOT TALENT
Duration: 02:01:00
Type: New Booking
Message: AMERICA'S GOT TALENT is booked on Tuesday 5/27 thru 7/15.

Posted: 02/25/2014 07:10:04 PM
Air Date: 05/26/2014 Monday
Start Time: 08:00:00 PM [ET]
Show Name: AMERICAN NINJA WARRIOR
Duration: 02:01:00
Type: New Booking
Message: AMERICAN NINJA WARRIOR is booked on Monday 5/26 thru 8/18, and 9/1 thru 9/15.

Posted: 02/25/2014 07:07:44 PM
Air Date: 05/22/2014 Thursday
Start Time: 09:00:00 PM [ET]
Show Name: HOLLYWOOD GAME NIGHT
Duration: 01:00:00
Type: New Booking
Message: HOLLYWOOD GAME NIGHT is booked on Thursday 5/22 thru 9/18.
Published to client servers within one hour of posting on APT.

Monday, February 24, 2014

Weekend Changes in March and April

Posted: 02/24/2014 02:21:17 PM
Air Date: 03/23/2014 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: THE VOICE
Duration: 01:00:00
Type: New Booking
Message: THE VOICE is now booked 3/23 and 3/30.

Posted: 02/24/2014 02:20:28 PM
Air Date: 03/16/2014 Sunday
Start Time: 07:00:00 PM [ET]
Show Name: THE VOICE
Duration: 02:00:00
Type: New Booking
Message: THE VOICE is now booked.

Posted: 02/24/2014 02:19:40 PM
Air Date: 03/22/2014 Saturday
Start Time: 10:00:00 PM [ET]
Show Name: CRISIS
Duration: 00:59:30
Type: New Booking
Message: CRISIS is now booked.

Posted: 02/24/2014 02:18:54 PM
Air Date: 03/15/2014 Saturday
Start Time: 10:00:00 PM [ET]
Show Name: BELIEVE
Duration: 00:59:30
Type: New Booking
Message: BELIEVE is now booked.

Posted: 02/24/2014 02:17:50 PM
Air Date: 04/18/2014 Friday
Start Time: 08:00:00 PM [ET]
Show Name: DATELINE NBC
Duration: 02:01:00
Type: New Booking
Message: DATELINE NBC is now booked.

Published to client servers at 2:40pm EST.

Thursday, February 20, 2014

NBC Provides Local Olympic Units for Tonight thru Sunday

Posted: 02/20/2014 09:46:03 AM
Type: Announcements
Message:
The network will provide two additional local prime Olympic units and two weekend afternoon Olympic units.

One primetime unit tonight, Thursday, February 20th, and one primetime unit Saturday, February 22nd.
One additional weekend  unit on Saturday, February 22nd and one on Sunday, February 23rd.
Placement is to be determined.  Will advise ASAP.

 

Thursday, February 13, 2014

Nothing But Soccer From NBC Sports

Posted: 02/13/2014 12:04:07 PM
Type: New Booking
Message: The 4TH QTR SOCCER package is booked on the following dates: 10/4, 10/18, 10/25, 11/1, 11/8, 11/22, 11/29, 12/6, 12/20 and 12/28. Please see contingencies on these dates for complete details and impact to other dayparts. Please advise clearance.



Posted: 02/13/2014 11:09:40 AM
Type: New Booking
Message:
The 3RD QTR SOCCER package is booked on the following dates: 8/2, 8/3, 8/16, 8/23, 8/30, 9/13, 9/20, and 9/28. Please see contingencies on these dates for complete details and impact to other dayparts. Please advise clearance.

Published to client servers.

My perspective:  Please review the actual November 2013 PAV demos for the Barclay's Premiere League to get an idea of what this exact schedule delivered last year, as it ran three times in November Sweeps.   Also, the MLS playoffs aired in November Sweeps, so you'll be able to use last year's PAV. 

In the markets I've seen since December, NBC stations have not delivered the demos delivered by other networks' previous soccer coverage.  Perhaps this has to do with the level, location or teams selected.

This is running against college football during September through November.  If there are a lot more "football fans" than "soccer moms" in your market, please take this into consideration.  On the other hand, I've not seen diary-based demos for these events from heavily Hispanic markets where "soccer" is much more popular than American football, so your DMA's demo mileage may vary.




Friday, February 7, 2014

Friday Afternoon Means Sports Changes

Posted: 02/07/2014 02:34:07 PM
Air Date: 08/24/2014 Sunday
Start Time: 12:30:00 PM [ET]
Show Name: SWIMMING
Duration: 02:00:00
Type: New Booking
Message: PAN PACIFIC CHAMPIONSHIPS is booked. Please advise clearance.

Posted: 02/07/2014 02:33:05 PM
Air Date: 08/10/2014 Sunday
Start Time: 04:00:00 PM [ET]
Show Name: SWIMMING
Duration: 02:00:00
Type: New Booking
Message: U.S. SWIMMING NATIONAL CHAMPIONSHIPS is booked. Please advise clearance.

Posted: 02/07/2014 02:32:24 PM
Air Date: 08/09/2014 Saturday
Start Time: 04:00:00 PM [ET]
Show Name: SWIMMING
Duration: 02:00:00
Type: New Booking
Message: U.S. SWIMMING NATIONAL CHAMPIONSHIPS is booked. Please advise clearance.


Hard to imagine, but the 2016 Summer Olympic Trials will begin not long after these competitions.


More 3rd Quarter Sports Specials Booked

Posted: 02/07/2014 01:33:07 PM
Type: New Booking
Message: HORSE RACING PACKAGE is booked on the following dates: 7/27, 8/2, 8/23 and 10/5. Please advise clearance.
Although APT makes no mention of it, my clients already have inventory and estimates for the Breeders Cup itself on November 1 in prime.    In the past two years, demographic delivery for this event in the markets I've seen have been..  disappointing. 



Posted: 02/07/2014 01:30:31 PM
Air Date: 09/21/2014 Sunday
Start Time: 01:30:00 PM [ET]
Show Name: TRACK & FIELD
Duration: 01:00:00
Type: New Booking
Message: DIAMOND LEAGUE (BRUSSELS) is booked. Please advise clearance.

Posted: 02/07/2014 01:29:39 PM
Air Date: 08/31/2014 Sunday
Start Time: 01:30:00 PM [ET]
Show Name: TRACK & FIELD
Duration: 01:00:00
Type: New Booking
Message: DIAMOND LEAGUE (ZURICH) is booked. Please advise clearance.

All published to client servers.

Wednesday, February 5, 2014

MJ Fox Show Replaced By Hollywood Game Night

Posted: 02/05/2014 07:32:43 PM
Air Date: 02/27/2014 Thursday
Start Time: 09:01:00 PM [ET]
Show Name: HOLLYWOOD GAME NIGHT
Duration: 00:59:00
Type: New Booking
Message:
HOLLYWOOD GAME NIGHT is booked on Thursday 2/27 thru 4/3.

It's unlikely NBC will bring MJ back for May sweeps.  While NBC has already bought and paid for 22 episodes already, they may not choose to burn them in this time period.   So it's anyone's guess as to what will fill the hour during May Sweeps.

New inventory and estimates are already waiting for client salespeople to use them tomorrow morning.

http://thefutoncritic.com/news/2014/02/05/nbc-gives-hollywood-game-night-thursday-home-following-olympics-795014/10728/

Monday, February 3, 2014

Saturday Night Prime Changes Effective March 8th

Posted: 02/03/2014 03:15:29 PM
Air Date: 03/08/2014 Saturday
Start Time: 10:00:00 PM [ET]
Show Name: SATURDAY NIGHT LIVE
Duration: 00:59:30
Type: New Booking
Message: SATURDAY NIGHT LIVE is booked 3/8 through 5/17.

Posted: 02/03/2014 03:14:18 PM
Air Date: 03/08/2014 Saturday
Start Time: 08:00:00 PM [ET]
Show Name: DATELINE SATURDAY NIGHT MYSTERY
Duration: 02:00:00
Type: New Booking
Message: DATELINE SATURDAY NIGHT MYSTERY is booked 3/8 through 5/17.

This two hour block of crime/reality will share the existing audience of the exact same genre (48 Hours Mystery) at the same night and time on CBS, which has been a reliable source of older demos for years.

Client inventory and estimates updated on servers and published within 30 minutes of announcement.



RallyCross: Next Big Motorsport?

What is GRC?/

GRC is a revolutionary new form of motorsport. Some call it a cross between rally and supercross. It features wheel to wheel racing with up to 10 cars competing at once in fast paced heat races over huge jumps on combination dirt and asphalt courses around the world. Watch world champions, crossover legends and others battle it out to be the global champion.


These shows appear to be the same as GRC-TV, a YouTube channel.

http://www.youtube.com/globalrallycross/


I'll be happy to be proven wrong, but if the plentiful sponsorship logos plastered in neon colors are any indication, the corporation who purchased this block of time from NBC is trying to appeal to the under 30 year old, semi-upscale international male users of energy drinks who are fans of small, loud cars driven in circles and jumping off ramps.





NBC Reposts Correct Date for Sports Change Announced Friday



Posted: 02/03/2014 12:27:20 PM
Air Date: 06/21/2014 Saturday
Start Time: 01:00:00 PM [ET]
Show Name: ACTION SPORTS
Duration: 01:00:00
Type: Correction
Message:
DATE CORRECTION: World of Adventure #2 moves from 5/24/14 to 6/21/14. Please see contingencies on 6/21 for complete details and impact to other dayparts. Please advise clearance.