Thursday, September 19, 2013

More Good News for Insomniac Luddite Investors

Posted: 09/19/2013 12:44:07 PM
Air Date: 09/23/2013 Monday
Start Time: 03:00:00 AM [ET]
Duration: 01:00:00
Type: New Booking
Message: MAD MONEY-AN is booked Monday through Friday, 9/23-11/1

Wait..  NBC is building last-minute extending a business model on a 12 hour later replay of entertainment-grade investment news and advice?  So, who is their prime audience target?

Individual investors of substantial resources who do not have cable, DVR, satellite DBS or internet service AND are up at 3am.  But if they are up at 3am and are investors, don't you think they want NEWS instead of old comedy and Wall Street schtick? (sp?)

Oh well, I'm sure the people in New York City are much smarter than I am.  They must have realized that Pacific and Hawaiian viewers own time zones mean 3am is MUCH closer to Opening Bell than in NYC.  But then... the world ends at Albany, right?

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