Friday, July 16, 2010

WalMart +P&G + NBC = Jensen Project Tonight

From the New York Times:

If you go looking for “Friday Night Lights” this Friday night and find what looks like a Hallmark Channel movie instead, don’t be alarmed; your show will return. For this week, Procter & Gamble and Wal-Mart are filling a couple of hours of NBC’s schedule with “The Jensen Project,” the second in a series of “family-friendly” television movies the two consumer giants are producing.

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